Visiting Card Size in India (mm, inches, pixels) and Design Rules

The most common visiting card size in India is 3.5 × 2 inches (about 89 × 51 mm). Many shops also print the slightly larger 90 × 54 mm format. Either fits standard card holders and wallets. This guide gives the exact dimensions to design at, how much bleed to add, and the design rules that make a card print cleanly.

Visiting card dimensions at a glance

Format	Finished size	With 3 mm bleed	Pixels at 300 DPI (with bleed)
Standard India / US	3.5 × 2 in (88.9 × 50.8 mm)	94.9 × 56.8 mm	1121 × 671 px
European / ISO-style	90 × 54 mm	96 × 60 mm	1134 × 709 px
Square	2.5 × 2.5 in (63.5 mm)	69.5 × 69.5 mm	821 × 821 px
Slim	3.5 × 1.5 in (88.9 × 38.1 mm)	94.9 × 44.1 mm	1121 × 521 px

Ask your print shop which size their cutting setup uses before you design. Custom sizes like square or slim cards usually cost a little more because of extra cutting.

Bleed, trim and safe zone

Bleed: extend background colours and images 3 mm beyond the trim line on every side. Cutting is never perfectly exact, and bleed prevents thin white edges.
Trim line: the finished card size.
Safe zone: keep text and logos at least 3–4 mm inside the trim line so nothing important is cut off.

Paper thickness matters as much as layout — our paper GSM guide explains which card weight to choose.

Design rules that print well

Colour

Design in CMYK, not RGB. Bright screen colours like electric blue or neon green cannot be reproduced exactly with printing inks. For a brand colour that must match every time, give the printer a Pantone reference.

Rich black

Large black backgrounds look deeper with a "rich black" mix rather than plain black. Ask your printer for their preferred mix; small black text should stay plain black so it stays sharp.

What to include

Name and role
Business name and logo
Mobile number (with WhatsApp if you use it for business)
Email and website
Address, or just the city if you do not receive visitors
Optional: GSTIN for B2B suppliers, a QR code linking to your website or catalogue

Leave white space. A crowded card is harder to read than a simple one with fewer details.

Paper and finish choices

Option	Look and feel	Best for
300–350 GSM art card, matte lamination	Smooth, professional, resists fingerprints	Most businesses
Gloss lamination	Vivid colours, shiny	Photo-heavy or colourful designs
Spot UV	Glossy highlight on chosen areas	Logos on a matte card
Foil stamping	Metallic gold, silver or rose gold	Premium and luxury brands
Textured or metallic paper	Distinctive feel	Designers, boutiques, hospitality

For the cost impact of each option, see our business card printing cost guide.

Before you approve the proof

Check every digit of phone numbers and every letter of the email address.
Scan the QR code from the proof, not just from your screen.
Confirm the side order on double-sided cards.
Confirm the quantity per name if you are ordering for a team.

Ready to order? Get visiting card quotes from local print shops — for example in Mumbai or Bengaluru.

Frequently asked questions

What is the standard visiting card size in India?

3.5 × 2 inches (about 89 × 51 mm) is the most common size. Many shops also print 90 × 54 mm. Design with 3 mm bleed on all sides.

What size should I design a visiting card in Canva or Photoshop?

For a 3.5 × 2 inch card, set up 1050 × 600 pixels at 300 DPI for the finished size, or 1121 × 671 pixels if you include 3 mm bleed. Export as a high-quality PDF if possible.

How many visiting cards should I order?

For one person, 100–250 cards is common. Per-card cost falls noticeably at 500 and 1,000, so teams often order larger runs together.

Should I put a QR code on my visiting card?

It can help, especially for a website, catalogue or WhatsApp Business link. Keep it at least about 15 mm square and test it from the printed proof.